For BMW, “sustainability” is not just a word, but a big common goal. A goal that you cannot achieve through words, but only through actions that produce changes. Stories of sustainability tell about experiences of real people, stories of excellent BMW partners with a green DNA, who carry out sustainable actions in the world of design, food, architecture and innovation. Each story is different, but the direction is unique. And it is the same direction that BMW has been exploring for over 50 years, thanks to an idea of electric mobility that joins driving pleasure and respect for the environment.